The Durga Puja
is the most important religious festival in the Hindu calendar. It is held
every year around the months of September-October; sometimes the auspicious
dates may even fall in the month of November. According to mythology, it is
believed that during this time the Goddess, who is married to Shiva, comes to
her father’s home in the Himalayas. While the main festival actually lasts for
four days, namely Saptami, Astami, Nabami and Dasami, the actual ritual of
feasting, fasting and worship goes on for ten days. During this time, families
all around India are in a festive mood, spending lavishly on clothes, gifts,
food and all kinds of merriments.
While Durga Puja
has been held for hundreds of years, the traditions of greeting each other with
gifts, clothes as well as sweets and other edibles have been evolving in its
own way over the years as well. This is a time for families and friends to get
together and celebrate the coming of the Goddess. Pandals are made in the city
streets and the whole city gets in a festive mood. The practice of buying gifts
and clothes for the loved ones actually starts more than a month before.
Families take the time out and visit numerous shops and malls to get clothes
for family members as well as relatives. Gifts other than clothes are also
bought by many to commemorate this special occasion. Most people look forward
to this practice of Durga Puja shopping as it is a great source of joy in
itself. Shops anticipate the needs of their customers during this time and make
arrangements for special offers to lure more buyers.
Indians are preparing for Durga Puja |
It is true that
the actual experience of Durga Puja shopping can bring one great fulfillment
and joy. The anticipation of this festive occasion can excite people to a great
degree. However, over the last decade or so, more people are finding it
difficult to devote as much time as they would like to in such shopping
activities. Shopping for Durga Puja takes time, as one needs to explore
multiple shops, look through hundreds of different products, choose the ones
that best suit their preferences and make sure that the products they buy don’t
burn holes in their pockets. Nevertheless, in our modern day busy schedules,
many men and women find themselves lacking this much needed time. They may find
that they have a lot of work to handle or find themselves too tired to actually
dedicate themselves to the joy of shopping. In such cases, the best thing for
them to do is to shop online for all Durga Puja clothes and gifts.
It has been estimated that during the time of
Durga Puja, the total net worth of shopping done by people exceeds several
millions. To ensure that the people of India gets more opportunity to shop at
the comfort of their own homes, the online stores in India present plenty of
attractive offers that enable them to buy the best clothes and gifts at truly
pocket friendly rates. In fact, Durga Puja shopping has never been this
convenient before as the online stores in India present buyers with the best in
high fashion garments. Men and women in India love to dress up well
particularly for this occasion and with online shopping they can get countless
attractive offers to take advantage of. Numerous online stores arrange for
special Durga Puja stocks that are even better than their all-year
counterparts. As online shopping for Durga Puja gets even more popular in 2015
and the days to come, it is expected that more number of online stores will
cater to this growing demand.
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