The custom of the looms takes its roots
at the very beginning of Indian olden times. Today the handloom industry faces turn
down due to various reasons ranging from the lack of skilled proficiency, noncompetitive market prices, outdated designs and lack of infrastructure and
technology. Odisha Saree Store takes on this challenge to revive our heritage
and extend its benefits to our rural women and men.
Our fundamental values stems from the
very basis of our group. We are primarily committed to quality and to
innovative design. Our dye house gives you all the colors of a rainbow and at
our handloom workshops we weave a many of fabrics which become home textiles,
garments and toys. Our local showrooms also house a beautiful variety of
handicrafts inspired by India traditional sarees industries and modified to suit
modern tastes and trends.
The Indian Ministry of Textile
Development is partnering with some local clothing designers to re-introduce
traditional handloom sarees into mainstream fashion.
A designer collection of
handloom bridal sarees will debut in Odisha, the Date and Venue noted to be
updated to run against the multi-million rupee Indian bridal imports.
India's brides spend anything from 1 to LKR 50000 on their
wedding saree, but these are usually imported from Other Counties. Hand woven Indian
saree have not been able to go through the bridal market.
The latest collection, though, adds glamour to the humble
handloom featuring traditional designs and motifs for an unique Indian look.
"We have talented weavers but they are not well connected
with the outside world. So they need inputs on design trends and
fashions," said Player, a designer working with rural weavers.
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Regards,
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